Cohere is a strategic communications consultancy helping ambitious organisations go beyond their natural boundaries, and thrive in an era of increased expectations and changing values.

 

Our Story >

What We Do

Through consultancy, campaigns or discrete projects and workshops, we bring together uncommon perspectives that create powerful approaches for our clients.

Narrative & Identity

New language and visual expression that frames commercial and social aims relevant to today’s cultural context.

Collective Influence

A unique blend of Movement Building and PR techniques for a new values-driven, connected age.

Innovation & Futures

Harnessing emerging technology and methods to reach and motivate new audiences.

Recent projects

Founders

Simon Matthews

Simon Matthews

Strategy Director

Simon spent more than a decade at the top of Fishburn Hedges, one of the UK’s most influential communications agencies and part of one of the world’s biggest marketing groups. He’s worked with global corporate brands from BT Group to Nintendo of Europe, but also non-profits like The Carbon Trust. He is focused on how business changes to live up to the greater expectations of a fast-changing, global society.

Daniel Stanley

Daniel Stanley

Creative Director

Daniel started out in grassroots community organising in Sheffield, then came via Social Psychology at the LSE to movement-building campaigns for some of the world’s biggest NGOs. Surrounded by attempts to change the world, the elephant in the room was the role of business in achieving these goals - and some of the techniques of mission-driven campaigning are well suited to help.

Our founders lead a wider partnership of experts drawn from the worlds of brand reputation, social mission campaigning, research and digital influence.

Our Experience

The Cohere Model

We have developed a three-step journey, adapted for each project and client:

Context

We place the roots of your challenge in the shifting context of a new era:  a world of changing attitudes, values and expectations, which demands a different mindset and a fresh response.

Confront

We help you face the evidence and make bold, strategic choices designed to deliver real change.  Taking head on the big decisions needed to achieve ambitious goals.

Coherence

Together, we establish the clarity of purpose and resonant articulation that will underpin your mission and draw others to your side, for economic, social and reputational gain.

Coherent Views

Purpose or purgatory event at the RSA

The future of work is ours to shape

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Amid all the uncertainty, one central challenge is clear. Overcoming it will need us all to contribute - and to change.

The problem with Storytelling

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A narrow focus on method is more likely to hinder social change than help it.
Jake Weirick; Unsplash

Can activist brands have their cake and eat it?

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Does expecting true brand activism always to require commercial sacrifice really make sense?

Can social business become truly mainstream?

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The plurality of approaches is a strength - but to become a movement needs more coordination

The Future of Capitalism? Two takes – and two mistakes

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What do the CEO of Unilever and Jeremy Corbyn think we should do? We went to find out.
Photo by Tom Ritson on Unsplash

Why social impact brands must move beyond marketing

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If it's not business as usual, then it shouldn't be communicated that way.